My design methodology is driven by context. Who will be looking at it? How will they use it? What do we want them to come away with? Often the most creative solutions are the result of answering these questions.
I was tasked with exploring a new way to approach a users profile/settings, which had always been a weak point at yahoo. With a strong push for a more stylistic approach across the board, I wanted to create a rich dashboard for the user where they would feel in control of their experience. Mixing a benevolent corporate voice with a strong, simple interface meant the dashboard would become a central jumping off point for control across the network.
Hilton was in the midst of a rebrand and needed a visual strategy to use in building their online presence. I created a series of digital moodboards for an agency to base their work off of.
For me, design is based around truth and creativity. Making something visually appealing is only a small part of the complete picture. The beginning of a good idea always comes to me in black and white.
Yahoo! Sports wanted to branch out from it's usual territory and create an online magazine with more lifestyle oriented content and articles. I created an interface with switchable cubes that could be swapped out from a main hub to ensure that the content remains fresh. The design also had to have a strong co-branding component to it so we could shop it around to different brands for sponsorship.
Yahoo! has a new global initiative to create a more unified code and design base around the world. The World Cup 2010 site is the first foray into a truly global team and site. I was the global art director for the project; creating baseline designs, communicating direction to other countries designers, and creating final specs for design. I can't remember the last time a project has taught me so much.
Sometimes the decision to take everything away reveals the right answer. David Salmon is a bespoke furniture maker with an incredible attention to detail and pricing to match. This site was a promotional piece to show off some of his latest designs. Basically I let the wood do the talking.
I was part of a team tasked with creating new concepts for a yahoo! games relaunch. The current site had a dated look and lacked any kind of personality. I focused on keeping a clean, fun look with a vibrant color palette.
Targeting a wide audience is never easy. This project required the amalgamation of two existing websites, meaning two sets of users from different audience groups both needed to have the site appeal to them.
Great photography always make the job of corporate communication so much easier. Scott, White and Hookins are an engineering firm with large scale projects around the UK. I created a site with a focus on finding and browsing projects, and looking at information and photos of those projects. Their work speaks for itself.
Champions League Boxing is born from the idea of creating an online fantasy league uniting all the major boxing leagues and belts. The client requested something different from everything else out there. We ended up with Fight Club meets Rocky Marciano.
Number 41 Media was in sore need of an update to their online presence. Having gradually moved from a print shop to a software shop, the new design needed to reflect the intelligence and usability with which their applications are built. Built with some fancy wordpress footwork from Andy Peatling.
The Royal Victoria Marathon people wanted to raise the profile of the race from relatively local exposure to an international destination event. It's not hard to imagine as Victoria offers an amazing course and amenities for the participants.
With little input from the client I was given a blank slate to create an interface for this alt-country artist. I've been on enough prairie highways to know there's a lot of sky, grass and telephone poles.
Rob Dyke decided he'd like to swim around Vancouver Island one day. We helped raise the exposure from one mans relatively insane vision to a multinational awareness event in support of swimming safety. Thousands of viewers read his diary every day and lived the swim right along with him. Finalist in the 2006 SXSW Interactive Awards.
The FVRD boasts a large variety of parks and natural beauty, and required a website to spread the word to new park users and allow current park users to easily find useful information.
The Quality of Life Challenge is a local initiative to raise the quality of life of individuals below the poverty line and raise awareness of the plight of these individuals.
This design had to reflect the advanced look of the helicopters and the drama that the pilots skill can bring to any given project. Initially the site started as a holder for their demo reel, but was expanded when the client saw the advantages of creating a brand with the company.
Although this project didn't last as long as I'd have liked, sometimes the most memorable projects are for other reasons (it was this or talking penguins).
I helped create the name, branding, and online presence for this small studio on Vancouver Island. I still have 20 pages of thrown away names in my notebook if anyone's interested ;).
Dualshield Security had created a technology touting unbreakable security. I helped create the brand and a range of marketing materials.
A huge undertaking, this CDROM was a sales tool for The Centre for Surface Transportation Technology. The interface is fully customizable and lets the user progress in a number of different ways. In addition to all the art direction and design, I directed several corporate videos.
I've always been a museum geek at heart, so creating the website for the currency museum was a labour of love.
In 2000, this site was pushing the limits of technology and the web with its live webcasts and online journals. Featured in numerous magazines and TV mentions, it helped raise the exposure of the first NACO Middle East and Europe Tour in a 50 years.
My name is Mark Delamere. I live in San Francisco with my wife Taron and 2 boys. I've been working in design for over 10 years now, starting out doing strictly print, and having to learn how to build a "webpage" out of client necessity. I am currently employed at SalesForce designing new products and applications. I still have the same passion and curiosity for design I had on the first day of my first job.
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